CASE STUDY

Avatech

Safety is paramount on the mountain, and Avatech provides a suite of tools and hardware to keep everyone safe when you’re far above sea level and into the powder.

Branding

Design & Dev

Discovery

THE MISSION

Achieving New Levels of Safety Outdoors

Avatech's remarkable technology is a blend of hardware and software to crowdsource a database of snowpack conditions and to help skiers and riders safely avoid avalanches. The technology was extremely refined – hardware with sensors able to capture data about snowpack layers as thin as 1mm – and our online work had to deliver the same level of "wow-factor" design.

Given the outdoor nature of the product, our design achieved the same goals effortlessly across mobile devices, to make sure that their hard work (and the critical safety information that it produces) would be easily available to users, regardless of their location.